Vertical search in the field of sports nutrition needed to be approached from a user-oriented context in information design and navigation architecture. Bioavail empowers users with more informed decisions.
November 03, 2010
With national supplement retailers carrying upwards of 25,000 different products or more, and regional sellers marketing in the range of 1,000 - 5,000 different products, consumer level differentiation becomes increasingly difficult. With the advent and scale of social media, deciphering true ingredient and product knowledge becomes even more challenging, as discussion forums populated with confused users continues to permeate the web.
Aiming to control the presentation layer between the consumer and the retailer, Synexio Systems can empower user interactions at the application layer of the web through interactive media for supplement analysis, infographic-oriented instruction, and product recommendations, within a decision-making context.
November 03, 2010
The Bioavail Sports Nutrition Search Engine is the first in many highly focused steps in resting control of sports nutrition perception, and providing its true depth of clarity to supplement users. Its use of only Synexio Systems originated content ensures factual knowledge that users can use in real-time purchasing for maximum fitness and sports performance results. Learn more…